Sunday, December 29, 2019

The Industrial Revolution - 2940 Words

The backdrop of the industrial revolution highlights one of the most significant growths in human history. Its development between the 18th and 19th century is often considered one of the leading causes for globalisation (Dunphy, Griffiths Benn, 2003). In spite of this, humanity did not foresee the environmental consequences associated with the volatile expansion of the corporate world. To reinforce this notion, leading Australian change theorists and researchers Dunphy, Griffiths and Benn (2007) suggest that the emergent ecological crisis must be resolved in order to prevent a â€Å"cataclysmic collapse of human civilisation† (friedman, 2009 cited in Benn et al, 2011, p.i). Albeit alarming research, it has not triggered enough awareness†¦show more content†¦However, despite this shift in societal values, the International Panel of Climate Change (ICCP) has indicated that the time to implement sustainable practices is running short. Based on climate change reports , our consumption rates are categorised within the â€Å"A1 Scenario†; this is where there is an emphasis on societal development through economic growth. Consequently, this has lead to a neglect of the environmental front, resulting in issues such as high carbon emissions, rising temperatures and scarcity of non-renewable resources. In order to combat this issue, the IPCC suggests that managers must simultaneously focus on both growth and sustainability, otherwise known as the â€Å"B1 Scenario†. Even though organisations are able to identify the problem of sustainability, the unpredictable nature of this issue causes managers to struggle. It is difficult for managers to find a balance between satisfying organisational goals and meeting the society’s standards of going green. While examining an organisations structure, we often look upon the two main organisational change approaches – organisational development and organisational transformation. Organisational development is often seen as being the more conservative approach, as it develops the organisational structure through an extended period of time. This approach has an emphasis thatShow MoreRelatedIndustrial Of The Industrial Revolution1666 Words   |  7 PagesMartinez English IV, 1st hour 4/29/16 The Industrial Revolution The Industrial Revolution set people away from farms and small villages and moved them to cities and towns because of the job opportunities that arose in the cities. The Industrial Revolution not only helped people move along in the late 1700s and early 1800s but also it has made the people what they are today. During the Industrial Revolution, the movement from an agrarian society to an industrial one reshaped the roles of families, widenRead MoreThe Revolution Of The Industrial Revolution917 Words   |  4 PagesWhen thinking of the industrial revolution, I usually correlate this transitional period to great advancements in machinery, and an increase in jobs. However, after looking past the surface of the industrial revolution, in regards to the promise of great wealth, this promise was not kept, along with other issues. I believe that a â€Å"better life† would mean that people would not have to go through the same struggles they once did before the revolution, struggles such as not having a job, money, homeRead MoreThe Industrial Revolution943 Words   |  4 PagesThe Industrial Revolution, a Revolution that began in Britain in the nineteenth century, saw people move from working in the farming industry to working in factories. This transition from an agrarian society meant that many people moved to cities in search of jobs. New methods of manufacturing allowed goods to be produced far more cheaply and quickly than before. However, the Revolution came with its own negative consequences. The lives of children during the Industrial Revolution were torturousRead MoreThe Industrial Revolution1633 Words   |  7 Pagesmeans of communication, factories to manufacture the products you need, places to work, and ways to travel and transport goods. And what made these possible? The answer is the Industrial Revolution, which started in Europe around the year 1730. A revolution is a major change or turning point in something. The Industrial Revolution was a major turning point in history and in the way people lived. Their careers, living situations, location, values, and daily routines all changed, and they needed it desperatelyRead MoreThe Industrial Revolution1097 Words   |  5 PagesBefore the advent of the Industrial Revolution, most people resided in small, rural communities where their daily existences revolved around farming. Life for the average person was difficult, as incomes were meager, and malnourishment and disease were common. People produced the bulk of their own food, clothing, furniture and tools. Most manufacturing was done in homes or small, rural shops, using hand tools or simple machines. Did You Know? The word luddite refers to a person who is opposedRead MoreThe Industrial Revolution1090 Words   |  5 PagesShort Term Misery†¦ Long Term Gain There are two major industrializations that have occurred through out history, both which began in England. The Industrial Revolution was from 1750 until 1800. The first and second industrialization were filled with many inventions, new societal ideas, new raw materials, new sources of power, also new ideas and societal implements were made enabling the world and society to evolve. Overall these industrialization was filled with death, neglect, and disease but endedRead MoreThe Industrial Revolution936 Words   |  4 Pageseconomist Robert Emerson Lucas wrote in regards to the Industrial revolution: For the first time in history, the living standards of the masses of ordinary people have begun to undergo sustained growth. The novelty of the discovery that a human society has this potential for generating sustained improvement in the material aspects of the lives of all its members, not just the ruling elite, cannot be overstressed.† (Lucas 2002). The revolution itself was ce ntred in Britain before spreading to theRead MoreThe Industrial Revolution705 Words   |  3 PagesThe Industrial Revolution was the quintessence of capitalistic ideals; it bred controversy that led to Karl Marx’s idea of communism as a massive grass roots reaction to the revolution’s social abuses. Firstly, the Industrial Revolution featured the construction of machines, systems and factories that allowed goods to be manufactured at a faster rate with a lower cost. The seed drill made it so there could be â€Å"a semi-automated, controlled distribution and plantation of wheat seed†(Jones 2013). SecondlyRead MoreIndustrial Revolution1160 Words   |  5 Pagesend of the 19th century, a significant change took place in the fundamental structure of the economy. That change was industrialization. During this time period, the United States of America changed from a large, agricultural country, to an urban industrial society. The process of industrialization began to take place in America, and eventually took over the economy during this period. Entrepreneurs and inventors put together various machines and businesses to help better the country function on aRead MoreThe Industrial Revolution Essay2099 Words   |  9 PagesThe Industrial Revolution was one of the largest social and cultural movements that changed the methods of manufacturing of metal and textiles, the transportation system, economic policies and social structure as well. Before the Industrial Revolution, people used to live by season due to agriculture. They thrived on whatever food was in season. Now, as a result of the Industrial Revolution, we live regimented and almost everything that is made, is mass produced. I will discuss three major topics

Saturday, December 21, 2019

The Effects Of Fast Fashion On The World - 1547 Words

The Effects of Fast Fashion on the World This papers purpose is to teach fashion heavy consumers on the real price of fast fashion and how buying it affects the environment. This type of audience can be anyone who partakes in the buying of well-known cheap retail stores that have a large audience of being fast and obtainable. These consumers should have the information on how fast fashion effects are environment so it could possibly alter their buying habits to be eco-friendlier but buying either less or more sustainable clothing instead of the cheap alternatives. This audience should care about this purpose because this will affect the world now and for future generations as their environment is being mistreated because of these fast†¦show more content†¦Explaining Fast Fashion How fast fashion is affecting the environment is a very serious topic since this type of consumerism in the United States is heavy on supply and demand, and because of that shoppers want it all and want it now which is basically fast fashions motto. The way to make these pieces of clothing heavily rely on cheap materials that can be made quickly, so that is polyester and cotton being made in big factories that emit out toxins into our earth. Cotton being one of the most used fabrics takes a lot to be made into a single garment. Uzbekistan which is the 6th biggest producer of cotton had faced many conflicts during production since cotton uses so much water to be made it has dried up the 4th largest lake the Aral Sea because of how much we need to produce cotton fashion. (Prospectjournalucsd) Buying these cheap garments that become unwearable after 5 times (Forbes) of wearing it usually gets thrown out after and producing more waste that gets put into our waterways since theses garment s shed easy and through washing them can â€Å"find their way into oceans and on the shores everywhere.† (Sweeny) So with the help of shoppers, being able to cut down on the purchase of fast fashion can help aid in keeping the ecosystem in order. Benefits of Not Buying Fast Fashion A benefit of not buying fast fashion would be becoming more aware of what how shoppers affect the earth and taking that intoShow MoreRelatedThe Issue Of Sustainability Of The Apparel Industry Essay1421 Words   |  6 Pagesday. In our generation, fast fashion is in. It’s ok to have multiple shirts or shoes of the same color. It’s actually ok to throw away unwanted apparel. Apparel companies are beginning to focus on sustainable fashion, also known as eco fashion. Apparel, fashion, and textiles is the most polluting industry in the world. Every stage, that a garment goes through, uses up and threatens our resources. Review of Literature Sustainability has become a major issue in the fashion industry. The global apparelRead MoreThe Clothing And Fashion Industry774 Words   |  4 PagesConsumers in the Fashion Industry The topic I chose to write about was the clothing and fashion industry. Clothing is something that everyone in modern society needs, and something that a few consumers care very much about. The number one thing clothing is used for, besides covering and protecting our bodies, is to express our personalities, socioeconomic status, and how we feel on a given day. Because the the demographic for people who buy clothes is so large, it has a lot of variation. PeopleRead MoreEthical Fashion Essay691 Words   |  3 PagesProgramme 2010 Unconditional What role,if any,does ethics play in the fashion/design industry? Ethical fashion means fashion which takes into consideration the people behind the clothes we wear,as well as the environment. When you buy some clothes, you may not consider twice about where it was originally made,by whom and under what conditions.These days people like fast fashion. Fast fashion means fashion that is fast. In other word, these clothes adapt to the latest trends quickly. It givesRead MoreThe Impacts of Fast Fashion and Technology on the Fashion Industry1431 Words   |  6 Pages This essay will discuss Fast Fashion and the Impact of Technology. I will focus on the different levels of the market, the effect of fast fashion on fashion design, how copying effects high end designer brands and the impact of technology on the fashion industry. There are three different sectors in the fashion industry. These are Haute Couture, Prà ªt- à  -Porter (Ready to Wear) and High Street (Mass Market.) There is a huge difference between the three sectorsRead MoreInfluence Of Fast Fashion910 Words   |  4 PagesThe popularity of cheap and fashionable clothing has been on the rise since the introduction of fast fashion to major clothing companies. The fast fashion world has made its way to be one of the dominating parts of consumer culture. However, the affordable clothing, as well as the introduction of fast-paced garment work, has affected more than just our wallets. Advancement of new practices and clothing availability have contributed to many new garment factories and businesses for clothing manufacturingRead MoreFast Fashion Vs. Slow ( Luxury ) Fashion1291 Words   |  6 PagesContemporary Design Issues Stage One - Initial Research Essay Fast Fashion vs. Slow (Luxury) Fashion By Alanna Mitchell In 2014, Jean Paul Gaultier retired from his Ready-To-Wear line. In an interview with The Associated Press he said, Too many clothes kills clothes... Fashion has changed.† (1) This change that Gaultier is referring to is known as â€Å"Fast Fashion†. It is a phenomenon within the fashion industry that â€Å"has made its way into Australian consumers’ wardrobes over the past five years†Read MoreHigh Fashion And Streetwear Styles Essay1270 Words   |  6 PagesEnrollment English 20 October 2016 High Fashion and Streetwear In modern society there exists an enormous spectrum of fashion, each individual person’s fashion style is heavily influenced by their environment, interests, and many other factors. Among the vast variety of styles present in today’s fashion culture, streetwear and high fashion are two of the most distinctive and prominent styles, having a huge influence on how the general population dresses. High fashion and streetwear are two styles thatRead MoreThe Effect of Globalization on Fashion with Special Reference to the Impact of Japanese Designs on the European Scene1521 Words   |  7 Pagesct Analyse the effect of ‘Globalization’ on fashion with special reference to the impact of Japanese designs on the European scene. The definition of globalisation is quite complex and extremely controversial. However globalization with reference to the fashion industry helps defines the development of what has been termed as „world fashion‟. Preferred garments of young people is quite often the same. A phenomenon made possible by the exploitative mechanisms of globalization. The globalization ofRead MoreThe Effect of Globalization on Fashion with Special Reference to the Impact of Japanese Designs on the European Scene1527 Words   |  7 Pagesct Analyse the effect of ‘Globalization’ on fashion with special reference to the impact of Japanese designs on the European scene. The definition of globalisation is quite complex and extremely controversial. However globalization with reference to the fashion industry helps defines the development of what has been termed as „world fashion‟. Preferred garments of young people is quite often the same. A phenomenon made possible by the exploitative mechanisms of globalization. The globalizationRead MoreThe Negatives Of Fast Fashion747 Words   |  3 PagesThere are many large companies that we see every day, many fashion garments that we buy monthly, weekly or daily, and many people cannot seem to deal with how we manage to get clothing from India, China and Bangladesh and into our day to day lives. While as a society we are too busy focusing on the negatives of fast fashion, we should begin to view both sides of the argument, and start to focus on the simple positives of how we, Australians, get our clothes. Instead of people believing that we are

Friday, December 13, 2019

Sample Literature Review Free Essays

Title: Implicit side of the Olympic Games: The Past, Present and Future of Olympic Marketing. Summary: This dissertation is dedicated to the analysis of Olympic marketing as the implicit side of Olympic movement; evaluation of past, present and future profiles of Olympic marketing. Research literature review There’s a list of research papers dedicated to commercialization of sports in general. We will write a custom essay sample on Sample Literature Review or any similar topic only for you Order Now At the same time, there’s apparent deficit of studies, dedicated directly to the problem of Olympic marketing, due to the specificity and complexity of the field. Many of them, besides are out-of-date researches. Different aspects of marketing in Olympics appear described in various sources. Though a problem of Olympic marketing is discussed in a list of books and articles, none of them provides ultimate analysis of the phenomenon. It could be explained by the rapid changes in Olympic marketing itself and probable deficit of research data. To exemplify the thesis, one could mention that many studies related to Olympic marketing appear outdated already before they are published. Most of the papers provide, hence, a pure theoretical analysis of the research field. At the same time there is a certain deficit of quantitative researches. There are practically no research books and articles describing the structure of Olympic marketing, its financial revenues and their distribution, peculiarities of Games’ staging, profiles of major sponsors, etc. Monographs and multi-authors books Brenda Pitts and David Stotlar (Pitts et al, 1996) analyze sports marketing in their comprehensive research â€Å"Fundamentals of Sport Marketing†. The study is dedicated to the overall analysis of commerce in sports, its history and modern tendencies. The authors analyze the reasons of sports and marketing’s rapprochement and assess according contributions of business and sports. The researches also define differences of sports marketing from the other forms of promotion in diverse spheres, define the most specific features of sports marketing. The authors focus on several most important aspects of sports marketing, i. e. : development of marketing strategy in sports; clarifying the needs and goals of sports organization and evaluation the ways how a sponsor could contribute it; implementation of comprehensive marketing plans through sponsorship, licensing, ticketing, advertising, etc. The book provides both theoretical and practical data concerning sports marketing. The authors discuss historical aspects of sports marketing, as well as its presence and future, evaluate the general paradigm of sports marketing. Researchers also introduce the fundamentals of marketing inquiry including the basics of segmentation, targeting, and positioning in sport business, etc. Though the book itself is one of the most thorough and all-round analysis of the problem, the paradigm of Olympic marketing is less examined in the research. As a result, a reader could only learn the fundamentals of sports marketing in general, while Olympic marketing has several significant differences. The research of Mulin et al, 2000, is believed to be a groundbreaking text in the field pf sport marketing and management. The primary asset of the book lies in presenting of a new perspective of sports marketing. The authors didn’t just apply the general theory of marketing to sports; instead, they developed a new study of sports marketing based on their own experience. The research focuses on a special nature of sports marketing in a global perspective and the reasons of commercialization in sports environment (1); definition of consumers’ audience and marketing segmentation (2); licensing and pricing strategies of sports marketing (3); specificity of marketing sponsorship (4), etc. The real life examples, besides, make the study extremely valuable to a critical reader. Mulin et al, 2000, focuses on development and management of all-round marketing strategy in sports that includes advertising and promotion, licensing, branding, broadcasting etc. Unfortunately, the study also defines the fundamentals of sports marketing in general, while the paradigm of Olympic marketing remains completely unexamined. Pelsmacker et al, 2001 examines the field of marketing communication. This comprehensive study covers establishment of marketing relationships between companies and corporate sponsors, development of PR and advertising program, provision of effective marketing management. Though the research doesn’t examine the field of sports marketing, the authors provide a fundamental theoretical framework applicable for the further analysis of Olympic marketing. Brad Wise (Wise, 1997) gives an overview of Olympic marketing in his monograph â€Å"Sports marketing: rules of the game and strategies for success†. The author describes the main tendencies of commercialization in sports and analyzes general principles of sports marketing. Though the book is valuable to general apprehension of marketing in sports, its contribution in understanding of Olympic marketing is insufficient. Shank, 1999, defines future perspectives of marketing in sports, summarized in his recent book â€Å"Sports marketing: a strategic perspective†. The author defines positive and negative impacts of marketing relationships in sports and discusses major tendencies of sports and commerce co-existence. Shank, 1999, also focuses on advertising, promotion and sponsorship in a global sports. The primary accent, however, is made rather on commercialization of sports in general, while the marketing profile of Olympic Games remains underexamined. McDonald, 1999 analyzes the recent case studies of sports marketing, also including the most peculiar specimens of Olympic marketing. The author focuses on 2002 Olympic Winter Games in Salt Lake City in the chapter â€Å"Lake City 2002 Winter Olympic Games – the prevention of ambush marketing†. Though the contribution of the author is sufficient, he didn’t analyze the implicit aspects of Olympic marketing providing, instead, the overview of its most explicit manifestations. Shilbury, 1998 devoted his research to the economic aspects of sports marketing, the Olympic marketing as well lacks its comprehensive analysis. Pemberton, 1997 analyzes fundamentals of sports marketing on his own experience. The study incorporates the aspects of establishment and maintenance of cooperation between sports and sponsoring companies and their reciprocal revenues. Though the author provides easy-to-understand, step-by-step explanation of sports as a multibillion business, he focuses on the American sports events. Olympic marketing remains out of the field of author’s researches as well. There’s also a list of work dedicated directly to the Olympic Movement that uncover the fundamentals of Olympic marketing. R. Mandell, 1976, critically analyzes the first Olympic Games of modernity in his book â€Å"The First Modern Olympics†. The author uncovers marketing aspects of the Games, discusses private and corporate sponsorship, sources of Games’ revenues, philatelic program, etc. This information is necessary to understand the making of modern Olympic marketing in historical perspective. F. Landry (Landry et al, 1996) summarizes the major achievements of the IOC (also including its financial achievements) in her study dedicated to the centenarian anniversary of the Olympic Games. The study serves a comprehensive guide through the marketing history of the IOC, its major decisions and innovations. This research complicates the theoretical premises of sports marketing presented in the previous studies. J. Lucas, 1980, analyzed Olympic Games and related phenomena, also including marketing, in his research â€Å"The Modern Olympic Games†. Though the book contains valuable information concerning the problem, the analysis is much outdated. Nevertheless, suggested data is important for the analysis of Olympic marketing in historical perspective. D. Wallechinsky, 1984 analyzes Olympic marketing in his â€Å"The Complete Book of the Olympics†. The primary drawback of the research is still out-of-date information. H. Preuss, 2000 provides a comprehensive analysis of Olympic Games’ economics. A longitudinal research covering almost thirty years of Olympic history since 1972 to 2000, remains obviously the most reliable and all-round analysis of Olympic marketing. The author analyzes all characteristics pertaining to Olympic marketing, defines peculiarities of marketing in Olympic sphere, suggests comprehensive statistical data. At the same time, development of marketing relationships in pre-1972 era is underexamined in the study. Research articles There’s a number of articles examining the problem of sports marketing in general, and Olympic marketing in particular. Marshall et al, 1992 develops the idea of corporate sponsorship in sports. The author analyzes implicit relationships between the organizers and sponsors, as well as their profits, evaluates the assets of corporate sponsorship in sports. The article, however, doesn’t deal with the Olympic marketing directly, that reduces its value for the present research. Sandler et al, 1989, describes Olympic marketing in his article â€Å"Olympic sponsorship vs. â€Å"ambush marketing†: who gets the gold? †. This comprehensive analysis, however, is also much out-of-dated by now. Stotlar, 1993 develops the idea of marketing relationships in Winter Olympics. The author focuses on the idea of corporate sponsorship of the Games that is important for making overall conclusions regarding the role of marketing in staging and holding the Games. Several articles are dedicated to the particular aspects of Olympic marketing. Busby, 1997, analyzes media sponsorship of the sports. The author focuses in broadcasting policies, rights fees and coverage of the sports events as well as the role of broadcasting in sports’ development. More broad definition of Olympic marketing in the aspect of licensing is provided in the Crabb and Ji article â€Å"The Olympic Movement: the Games and Olympic IPR†. The research suggests all-round information concerning the organizing and staging of the Games, main challenges of host cities, and importance of Intellectual Property to the Olympic Movement. The research of T. Atobelli (Atobelli, 1997) is dedicated to the analysis of Olympic marketing program in Sydney. Though the article was written two years prior to the Games, the author has managed to define the main strategies of Sydney’s marketing policy in the aspect of financing and peculiarities of its implementation. As a result, he introduced the â€Å"nitty-gritty† of Olympic marketing to the readers Batcha, 1998, undertook a critical approach to Olympic marketing. The author developed the idea of multiple malversations in sports marketing. Batcha, 1998, believes, that sponsors have turned to be the real competitors of the Olympic events instead of sportsmen. The author states that growing commercialization of the Games has made a serious influence of equity and impartiality of the Olympic Movement. Greek researcher Papandropoulos (Papandropoulos, 2004), instead, believes in a necessity of Olympic marketing in a global perspective. The author provides necessary statistical data concerning staging of 2004 Games in Athens and also defines most important historical landmarks of Olympic marketing and their influence on Games’ development. The author describes the roots of Olympism and sources of its financial supports changing throughout the times. Papandropoulos, 2004 analyzes Olympic sponsorship as a serious source of Games’ funding. This information is vital for the general analysis of Athens 2004 marketing plan. On-line reports and researches Internet reports and documents also provide important information about Olympic marketing. One of the most comprehensive studies is a commemorative report of the International Olympic Committee dedicated to the history and presence of Olympic movement (The Olympic Movement, 1997). The research grants a reader with all-round evaluation of Olympic marketing, its development and future prospects. The paper also provides a quantitative and qualitative analysis of the Olympic marketing that, unfortunately, is now outdated in many aspects. Some principles of Olympic marketing are also described in the Olympic Charter – the official Constitution of the International Olympic Committee. Much information concerning fundamentals of Olympic marketing is accessible on the official site of the International Olympic Committee. The site provides an excurse into the past of Olympic marketing, mentions key dates of its making as well as most important innovations. Forasmuch as the site is being permanently updated, it grants most recent and reliable information concerning the revenues, distributions and expenditures of Olympic Movement. The site also proposes a number of quantitative data concerning financial revenues of the Committee. Presented charts offer comparative analysis of marketing revenues’ growth. Unfortunately, most information is accessible only in a tabloid form that is enough to apprehend the overall idea of Olympic marketing; at the same time, the data is insufficient for a comprehensive analytical research. The international Olympic Committee issues a bulletin dedicated to Olympic Marketing. â€Å"Marketing matters† bulletin is accessible on the official site of the Olympic Committee and could be regarded as a most complete and reliable source concerning past, present, and future of Olympic marketing. The bulletin, besides, provides the reports of IOC’s Marketing Commission and Organizing Committees of the Games’ functioning. The most recent qualitative-quantitative data covering marketing plans of 2004 Games in Athens and 2008 Games in Beijing is also available in the bulletin. How to cite Sample Literature Review, Essays

Thursday, December 5, 2019

Okonkwo Things Fall Apart free essay sample

The way in which they raise us depicts who we are going to be. When Okonkwo was growing up, his father impacted his fear of being thought of as weak. He had to prove to his community that he wasn’t like his father. In the powerful story of, Things Fall Apart, by Chinua Achebe he tells a story of an Ibo farmer (Okonkwo) who lives in Nigeria. Instead of controlling his fear, he allows it to take over him and force his actions on people. Although he is known for his fearlessness, he experiences this internal worry about himself and the fear of failure and weakness. In Umofia, the father is known to provide for the family, since his father was incapable of affording anything he grew up with a weakness that he couldn’t overthrow. Okonkwo did not have the start in life which many other men had so he struggled. We will write a custom essay sample on Okonkwo Things Fall Apart or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page â€Å"Unoka (Okonkwos father) was an ill-fated man. He had a bad chi or personal god, and evil fortune followed his to the grave, or rather his death, for he had no grave†(18). Okonkwo didn’t inherit a barn, title or wife. As a child he grew up with a father who showed him what a man shouldn’t be. He grows up being very ashamed of his father and spends his entire life trying not to be life him. Unoka spent his life barrowing from people and never repaying them. â€Å"In his day he was lazy and improvident and was quite incapable of thinking about tomarrow†¦ Unoka the grown-up was a failure†(45). He had an enormous effect on Okonkwo. Unoka’s weaknesses gave him the drive to become a well-respected man of the village. When Okonkwo was still young he won several wrestling matches and became known as the greatest wrestler in all the villages. He became a wealthy farmer with two barns full of yams and just married his third wife. Because of his father’s life, he was forced to make his life successful all by himself. Okonkwo cares about his village and what the people of Umofia think of him. Since he is very high ranked in his village and is known for his strength, he believes that violence is the only way to get respect. â€Å"’He (okonkwo) was not afraid of war. He was a man of action, a man of war. Unlike his father, he could not stand the look a blood. In Umofia’s latest war he was the first to bring home a human head†Ã¢â‚¬â„¢(2) Okonkwo was very well-known and important in his village. He had no fear of violence. Fearlessness in war is a highly respected quality in Umofia. When Ikemefuna was brought into Okonkwo’s family, Okonkwo was very fond of him, but that wouldn’t stop him from beating him. â€Å"’When Okonkwo heard that he (Ikemefuna) would not eat any food he came into the hut with a big stick in his hand and stood over him as he swallowed the yams, trembling. A few moments later he went being the hut and began to vomit painfully. †Ã¢â‚¬â„¢(45) Okonkwo is the ruler of his household based on fear. Not only does he scare Ikemufuna into eating, but his wives are scared of being beaten. He always needs to make sure that his family knows who is in charge because he does not want to be compared to his father. Okonkwo worries about becoming like his father-lazy, feminine and unable to support his family. This worry results to a dictatorship torwards his family. He shows no emotion because he considers it to be soft and not masculine. â€Å"’Okonkwo was especially fond of Ezinma. She looked very much like her mother who was the village beauty, but his fondness only showed on occasions. †Ã¢â‚¬â„¢ Ezinma is Okonkwo’s oldest daughter and favorite child. He wishes that she was a boy and believes that shows how much he loves her. He is also very fond of Ikemefuna because he helped Nwoye develop into a son Okonkwo always wanted. More than anything Okonkwo tries to follow the laws of the village. Ogbueifi Ezeudu tells him that the Oracle has announced that Ikemefuna must be killed. â€Å"’ He heard Ikemefuna cry, â€Å"My father they have killed me! † as he ran towards him. Dazed with fear, Okonkwo drew his machete and cut him down. He was afraid of being thought of as weak. †Ã¢â‚¬â„¢( 105 ) Whenever Okonkwo was faced with a choice between maintaining his strength, and showing emotion, he chooses his honor and reputation over his family. Unlike his father who broke every rule there was. Overall fear from Okonkwo’s childhood has lead him to behave in negative ways that bring him anger to the gods; being exiled from Umofia, guilt; killing Ikemefuna and the fear of the disapproval. From when Okonkwo was young to now he promised himself he would never let his family starve like his father let him. His father had a big impact on how he grew up, because he had to learn to support a family.